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Sept 15, 2004
XLR8 is launched in a colloquium held in Lagos and chaired
by former Nigerian Health Minister, Julius Adelusi-Adeluyi.
Speakers are Adrian Wood, formerly CEO of MTN Nigeria, Pat
Utomi, professor of political economy at the Lagos Business
School and Calixthus Okoruwa, founding Chief Executive
Officer, XLR8.
December 2004
Its first staff outside of the CEO, Mimi Deke is hired.
Jan. 2005
XLR8 begins consulting for IBM West Africa.
March 2005
XLR8 begins inaugural eNNOVATE Expo, an exhibition on
technological innovation and value added services. Nigeria’s
Communications Minister, Cornelius Adebayo personally flags
off the expo which has Mtel (one of Nigeria’s four GSM
operators), Hewlett Packard, Accelon, Starcomms (Nigeria’s
biggest fixed wireless operator), Reltel (one of Nigeria’s
wireless operators), among others as exhibitors.
September 2005
XLR8 begins consulting for Ericsson West Africa.
September 2005
XLR8 begins consulting for Nokia Nigeria.
March 2006
XLR8 holds a sequel to eNNOVATE Expo. Again it is
personally flagged off by Cornelius Adebayo, Nigeria’s
communications minister. Participants include Nokia, DHL,
MTN, Starcomms, APC, eTranzact, Accelon among others.
March 2006
XLR8 begins consulting for Cisco West Africa
May 2006
XLR8 begins consulting for eTranzact, a multichannel
payment platform. By December 2006, the company acknowledges
a rev up of brand visibility and greater key target audience
understanding of eTranzact’s offering and increasing
patronage.
August 2006
XLR8 discontinues consultancy for Nokia.
May 2007
XLR8 wins a competitive bid by 8 communications
consultancies for the MTN Corporate Communications business.
It begins consulting for MTN, Nigeria’s most formidable
corporate brand.
July 2007
XLR8 relinquishes the Ericsson business.
July 2007
XLR8 wins its first job outside of the information and
communications technology sector, it is requested by Unity
Bank Plc to manage the entire communications in connection
with the launch of its four first ever products.
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